All the
Logos
I have created a lot of logo identities for many startups and events. Below is a sampling of some of those logos. I have included a few ideas that led to the final logo. This will show my approach and process as I took a customer’s need to the final product. Often the ideas leading to the final are better in my opinion but in the end the customer gets the logo that they are excited to use.
OUTRUN Denver is the name of my Synthwave Night. The bottom logo was the original. Recently, I changed the logo and incorporated a color palette used on 80s video tape colors.
Belagio Stone: a company that specializes in granite & marble stone. I went for a simple elegant readable design.
This was the first of a bunch of logo ideas. The next picture is what we ended up with. There are many stages in between but I felt that the original concept was the best so I am showcasing it here.
I worked with this print broker to develop a simple 2 color logo. I think this was the second logo idea and it was immediately accepted. The customer is still thrilled with the simplicity and elegance of this logo.
2nd logo idea
This ended up being my favorite of all the Pescan Grill logos. Unfortunately the customer decided on different approach. I love the movement in this logo.
I love the ship icon part of this logo. It was a difficult process finding what the customer wanted. In the end, they were very happy with the outcome.
I love my logo!
In 2002 and 2003 I worked on the Colorado Association of Home Builders annual conference and expo. I put together an entire package including postcards, brochures and programs.
A band project that I worked on. The element of the backwards “K” became the icon for all the artwork.
This is the final logo that I designed for the customer. Whereas I really liked the strength of my original idea (picture before this).,I like the keying in on the circle shape of the halo and the “o” in halo to bring those elements together. I like this logo because of its distinctiveness and its used of an unusual script font not typically used in logos.
I was hired by a start up to develop a logo for a grilled fish delivery company. Each of the next few logos were morphed and adjusted. Each is viable in its own way. Unfortunately, they were unable to get the funding to start this project. This was one of the first logo ideas.
3rd logo idea
This was the final logo chosen.
I went the most minimal approach on this logo design. The customer still loves his logo.
I love my logo even in a synthwave aesthetic!
